What is personal branding? Personal branding is about shifting your mindset to think of yourself as a brand. It is an ongoing process of building and maintaining an image and reputation. Official definition: “The conscious and intentional effort to create and influence public perception of an individual by positioning them as an authority in their […]
Influencer Marketing is changing the advertising industry in many unexpected ways. The perks that used to be reserved for celebrities to endorse products in print and television has now grown to encompass any average person who can build a large, real following anywhere from thousands to millions strong on their social media channel(s). It is […]
Billboards, digital ads, posters, comics, digital art – are most likely the first words that come to mind when you hear the term, “graphic design.” Yes, graphic design does encompass each one of those mediums; however, it is much more than that. Graphic Design is defined as the profession or art of visual communication. This […]
Today, people can engage with brands and companies like never before. Google Street View is the ultimate technology to help your business grow. It is a form of virtual tour that showcases different locations around the world. When using it, faces are blurred and the specific location of your choice is shown in every angle […]
Vivid Candi custom designed, branded, coded & developed www.brilliantpools.com. This project included custom branding, interactive homepage with micro activations for video and images, social media integration and and much more. Website features & functionality: Custom branded design. Wordpress content management system (CMS). Responsive HTML for a seamless experience on Mobile/Tablet devices. Photo gallery. HTML5 interactive […]
It may seem surprising, but today more web traffic comes from mobile devices than desktops or laptops; To be precise, 70-80% of website traffic is mobile on average across industries. With a variety of devices available, from tablets to phones and everything in-between, it is very important that your website is able to work on […]
What Is SEO Marketing The concept of SEO itself might seem intimidating for anyone trying to build a new brand, website or blog; However, with some helpful explanations and a little practice, SEO marketing will become your best friend. The acronym SEO stands for Search Engine Optimization, which ultimately uses organic search results to drive […]
Video is one of the most effective media in advertising. Videos combine moving pictures and audio together, making an immersive experience for viewers. Video is also very effective in storytelling, because of its ability to cut different angles and dialogues together in a streamlined-fashion. That is why we love to go to the movies and […]
Building a social media presence is not as challenging as it may look. With the right tools, apps and photo tricks, creating an aesthetically pleasing grid is possible for every Instagram user. Our most important rule is to stay consistent. With that being said, consistency needs to be met with a theme and a proper […]
Many individuals aspire to become an instagram influencer. They yearn to rack in money with every post and monetarily flourish in constant brand deals; However, these individuals may not know where to begin. With over 800 million users, Instagram is a massive platform that can catapult one’s personal brand to the next level. Luckily, anyone […]
