10 TikTok Tips to Market Your Small Business

10 TikTok Tips to Grow Your Small Business Online

For small business owners, growing a business through digital marketing while serving customers can be a challenge. But who can say no to a software that’s making marketing a fun activity to grow their customer base online? TikTok, a social media platform utilizing short, engaging content to connect directly with users is an excellent tool […]

Best Practices for E-commerce Marketing

Guidelines for best practices for eCommerce marketing

What is E-commerce Marketing? Before we begin, it is important that you understand what e-commerce marketing truly is. By definition, e-commerce marketing is the practice of using promotional tactics to drive traffic to your online store, converting that traffic into paying customers, and then retaining those customers post-purchase. The overall goal is to get customers […]

Why use Facebook Marketing in your strategy?

Facebook marketing strategy

Why Facebook?  According to 2019 Marketing Statistics, there are over 2.38 billion monthly active users globally on Facebook, including 1.56 billion active users who log onto Facebook every day. These statistics clearly show why using Facebook in marketing is important. Understanding how to market on social media platforms is an essential part of any marketing […]

How And Why Use Social Media Influencers In Your Marketing Strategy

influencer marketing

Social media influencer marketing is all about building relationships. In a world where over 3.2 billion people are on social media, using influencers has become one of the fastest growing marketing strategies since 2018. Social media can feel impersonal, despite the voyeuristic thrill we get looking into the personal highlights of friends, strangers and companies […]

Create a Social Media Strategy and Watch the Numbers Grow

social media strategy

Building a social media presence is not as challenging as it may look. With the right tools, apps and photo tricks, creating an aesthetically pleasing grid is possible for every Instagram user. Our most important rule is to stay consistent. With that being said, consistency needs to be met with a theme and a proper […]

How To Become an Instagram Influencer

how to become an influencer

Many individuals aspire to become an instagram influencer. They yearn to rack in money with every post and monetarily flourish in constant brand deals; However, these individuals may not know where to begin. With over 800 million users, Instagram is a massive platform that can catapult one’s personal brand to the next level. Luckily, anyone […]